Explore our Services

For when you’re done letting DIY marketing undersell your services

Turn all the special bits of your service-based business into marketing that makes the right clients think, "Oh hell yeah, this is exactly what I need!" Get the kind of marketing thinking and strategy billion-dollar brands rely on to grow, built for your business and budget.

Small business marketing services

The right story starts with the right strategy.

Your clients don't need clever copy. They need to quickly see why choosing to work with you is the right move. That takes a marketer's judgment before a writer's polish. You get both here, from someone who's helped to build brands like Klaviyo and Virgin, and who’s built her own expertise-based business from scratch, too.

Another rewrite won't help you win. 
Knowing exactly what your marketing & copy need to do will.

regularly Starts at $4,500
First 5 founding clientS: $3,500

  • Initial kickoff call & strategy review
  • Business, offers & existing marketing review
  • Clients, market & competitors research
  • Core brand messaging guide
  • Page-by-page copy strategy 
  • Buyer journey + search-aware page structure
  • Copy for up to 5 pages, plus 2 revisions
  • Designer collaboration

What's included

Show the right clients why you're the one to hire, and answer all the questions standing between you, them, and a call where they ask, "When's our kickoff?!"

We'll figure out exactly what they need to know and believe before they reach out. You’ll get website copy with psychology and marketing-backed principles that builds trust before you ever have a call, makes your value (and your rates) easier to say yes to, and turns more of the right visitors into the right buyers.

For when your business is better than your website makes it seem

The Website Copy Shop

Our Signature Marketing service for small businesses

regularly Starts at $2,500
First 5 founding clientS: $1,750

  • List, emails & client journey review
  • Prioritized plan for the sequences you need most
  • Strategy for your first sequence
  • Cadence, send logic + A/B test recommendations
  • Copy written for up to 5 emails

What’s Included

For when you know email matters, but what you send is more hit-or-miss than part of the plan.

We'll map out what you need email to do for your business, which sequences you need most, and which ones to build first. Then we’ll write the most important one so you're not ghosting subscribers after you catch their eye.

The Email Strategy & Copy Shop

Build trust that turns curiosity into clients

Starts at $350

  • 60-min. strategy sessions 
  • Pre-session focus form
  • Post-session summaries with clear recommendations
  • Session recordings to revisit anytime
  • Flexible scheduling as challenges come up

What’s Included

For when you need an experienced marketer to help you make a better call, faster.

Stuck on an offer that won't come together? Not sure what to fix first? Bring it to a session, and we’ll sort out what’s going on before you spend another week (or more) spinning on it.

The Sounding Board

Get Unstuck, Fast

“Katie’s an incredible content strategist, writer, and project manager. Anytime I’ve worked with Katie, the strategic goals, desired deliverables, and project timelines have been crystal clear. Katie always showed a deep understanding and empathy for the intended audience she produced content for. This translated to work with above benchmark engagement because it solved a true need for the end consumer, the ultimate goal of any marketing program. 

“Katie is one of the best writers and content strategists I've had the pleasure of working with during my career. She’s extremely talented at turning technical concepts into simple messages. Strategy is at the center of every project she undertakes, enabling her to deliver polished plans that engage and convert readers. Katie's creativity, passion, and thoughtfulness shine in any piece of content that she develops. ”

What They’re Saying

Head of Ecosystem Marketing, Klaviyo

leslie wong

Communications Director, ZoomInfo

steve vittorioso

Let's make it easier for the right clients to see why you're the one they want to work with so they reach out ready to say, “Sign me up!”

Ready to finally feel proud of your marketing?

Let's make it easier for the right clients to see why you're the one they want to work with so they reach out ready to say, “Sign me up!”

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